Mumsnet - Matalan Gets Gold

Mumsnet Family Friendly Gold Winner

We are delighted not only to be an active member of the Mumsnet Family Friendly programme, but Gold Award Winners for the third year running at that. After talking to our employees and partners about what is important to them and their family life we launched a Family Friendly Programme in 2011, along with a specific Family Friendly Steering Group at Matalan who actively work across our whole business to ensure our ways of working are family friendly at the heart.

The most fundamental part of our business is you, our customers. Therefore we constantly work with Mumsnet to benefit our customers; taking all of your feedback on board to make changes and improvements. One of the first changes we made was to remove sweets from the till points as this turned out to be parent’s biggest frustrations when shopping.

In addition we have put in place plans to improve the toilet facilities and where possible to provide a toilet and baby changing facilities. Mums are very welcome to breastfeed in our baby changing facilities.

You also told us about the struggle you can have trying to manoeuvre a buggy around stores. We have since changed the layout of all our stores enabling you to push a buggy around, getting in and out of aisles with ease.

It sounds simple, but changes like these help to make your shopping experience as a family that much better and that after all, is what matters to us and what we strive to deliver every day.

Watch this space for the latest updates about our Mumsnet Family Friendly programme.

Click here to find out more about the Mumsnet Family Friendly Awards.

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