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It's official, the 2020 PJs are here and our brand new campaign with Alder Hey has landed. Continuing with last year's theme of togetherness, you can pick up your amazing family PJs online and in selected stores now.

It's official, the 2020 PJs are here and our brand new campaign with Alder Hey has landed. Continuing with last year's theme of togetherness, you can pick up your amazing family PJs online and in selected stores now.

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This Spring, Alder Hey has launched a fundraising drive that will transform the way mental health services are delivered to children and young people. Unfortunately, 70% of young people with a mental health issue are currently missing out on vital mental health interventions at a sufficiently early age. So this campaign aims to raise £3m to improve inpatient and community mental health services at Alder Hey Children’s NHS Foundation Trust, giving more children access to the treatment they need, when they need it.

We’re proud to back Alder Hey Children’s Charity’s 7 in 10 Children’s Mental Health Appeal, and we’ve kicked the campaign off with a donation of £500,000 from last year’s #TogetherforAlderHey PJ campaign.

"We are honoured that as we launch our ‘7 in 10 Children’s Mental Health Appeal’ Matalan continues its longstanding support of Alder Hey Children's Charity, joining us as a key supporter in this appeal which offers a once in a generation opportunity to transform the way we support our young mental health patients."

Hayley Thomas, Head of Corporate Fundraising, Alder Hey Children's Charity

This Spring, Alder Hey has launched a fundraising drive that will transform the way mental health services are delivered to children and young people. Unfortunately, 70% of young people with a mental health issue are currently missing out on vital mental health interventions at a sufficiently early age. So this campaign aims to raise £3m to improve inpatient and community mental health services at Alder Hey Children’s NHS Foundation Trust, giving more children access to the treatment they need, when they need it.

We’re proud to back Alder Hey Children’s Charity’s 7 in 10 Children’s Mental Health Appeal, and we’ve kicked the campaign off with a donation of £500,000 from last year’s #TogetherforAlderHey PJ campaign.

"We are honoured that as we launch our ‘7 in 10 Children’s Mental Health Appeal’ Matalan continues its longstanding support of Alder Hey Children's Charity, joining us as a key supporter in this appeal which offers a once in a generation opportunity to transform the way we support our young mental health patients."

Hayley Thomas, Head of Corporate Fundraising, Alder Hey Children's Charity

Now, we’ve raised a massive £3.2m through fundraising and selling our special pyjamas. Click through to find out more about our latest campaign, which is all about togetherness and mental health.